2024 Ford Bronco vs Jeep Wrangler: Which SUV offers the best performance, value for money, or the most comprehensive list of amenities and technologies?

Duclos Valleyfield has compared these two highly popular SUVs among trail driving enthusiasts; see which one offers more advantages!

Jeep Wrangler vs Ford Bronco: Prices and Trims

The 2024 Jeep Wrangler is available in 12 trims--no less!--and offers the following base prices:

• 2-door:

• 4-door:

• 4-door, 4xe:

The 2024 Ford Bronco is also available in 2-door and 4-door models, with the following base prices:

• Bronco 2-door:

• Bronco 4-door:

When comparing the prices of the Jeep Wrangler and Bronco, we can see that the Jeep SUV benefits from a slightly more advantageous price scale than that offered by its rival.

However, a major advantage of the Wrangler over the Bronco is the presence of plug-in hybrid versions; these are nonexistent on the side of the Ford SUV.

Dimensions of the Jeep Wrangler vs Ford Bronco

Here is how these two SUVs compare in terms of their dimensions:

Under the Hood: Wrangler 2024 vs Bronco 2024

Whether you opt for the Jeep SUV or its rival from Ford, you will have access to vehicles offering interesting power and all-terrain capabilities.

For the 2024 Jeep Wrangler, you can choose from the following powertrains:

• A 2.0-liter turbo 4-cylinder producing 270 horsepower
• A 3.6-liter V6 producing 285 horsepower
• A 6.4-liter V8 producing 470 horsepower
• A 2.0-liter 4-cylinder with 2 electric motors, net power of 375 horsepower (Wrangler 4xe)

A 6-speed manual transmission is available with models equipped with the V6; if you opt for a V8, only an 8-speed automatic transmission is offered. This latter can also be paired with the V6.

If you choose a Wrangler 4xe, you can also travel up to 35 kilometers in full-electric mode!

The 2024 Ford Bronco, on the other hand, can be equipped with a:

• 3-liter EcoBoost 4-cylinder producing 275 horsepower
• 7-liter twin-turbo V6 producing 315 horsepower
• 0-liter EcoBoost V6 producing 406 horsepower

All engines are paired with a 10-speed automatic transmission; a manual transmission is also available for the 4-cylinder engine.

As mentioned earlier, the Ford Bronco does not offer a plug-in hybrid version, which may convince some buyers to turn to Jeep instead.

Towing Capacity

The Jeep Wrangler has been renowned for decades for its off-road prowess; it also offers good towing capabilities, depending on the selected trim. Thus, the 2-door Jeep SUV can tow up to 2000 pounds; this capacity increases to 3500 pounds on 4-door versions and up to 5000 pounds for Rubicon models.

Additionally, you will benefit from a winch with a capacity of 8000 pounds.

The Ford Bronco, on the other hand, displays a towing capacity ranging between 3500 and 4500 pounds; it also has a winch with a maximum capacity of 10,000 pounds.

Finally, in terms of off-road skills, both the Wrangler and the Bronco stand out from their competitors, as evidenced by the data in the table below:

Wrangler vs Bronco: Technologies

Numerous onboard technologies and advanced safety features can equip the Wrangler and the Bronco, depending on the model and options selected.

The Jeep Wrangler can be equipped with the following:

• Instrument cluster with a 7-inch digital display
• A 12.3-inch touchscreen
• The UConnect 5 system with navigation
• Apple CarPlay/Android Auto
• A 4G LTE wireless hotspot
• Remote start via phone
• An Alpine audio system
• An off-road camera
• An off-road trail map
• Forward collision alert with active braking
• Full-speed forward collision warning
• A rearview ParkView camera
• Adaptive cruise control
• Blind spot monitoring
• Park-Sense rear assist
• Automatic high beams
• Etc.

The Bronco also offers a very large number of onboard technologies and safety features:

• Apple CarPlay/Android Auto
• A 12-inch touchscreen
• A navigation system
• The FordPass app
• SYNC 4
• A wireless hotspot
• Automatic emergency braking
• The Ford Co-Pilot 360 system
• A 360-degree camera
• A rearview camera
• Etc.

Takeaway

Our comparison has highlighted the strengths of these two SUVs; but due to its range of plug-in hybrid versions, more advantageous pricing scale, higher resale value, and legendary off-road capabilities, the 2024 Jeep Wrangler emerges as the winner of this duel!

Want to learn more about our Ford Bronco vs Jeep Wrangler comparison or test drive one of our Jeep SUVs? Don't wait any longer and visit us at Duclos Valleyfield today!

Jeep Wrangler vs Bronco 2024: Prices and Specifications